Transform your approach to business strategy with Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne, the international bestseller that has changed how companies think about competition and market creation! In this perennial best seller, embr
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GHS¢(70.00 - 9,000,000,000.00) From GHS¢70.00
Asork Brothers Enterprise is a general merchandise and services business engaged in the buying and selling of a wide range of goods and the provision of general services to individuals, households, and organizations. The business is committed to delivering quality products and reliable services at competitive prices, with a strong focus on customer satisfaction, professionalism, and trust. Asork Brothers Enterprise aims to meet the diverse needs of its customers while building lasting business relationships.
Email : asorkenterprise@gmail.com
Location : Greater Accra Region, Ghana
Transform your approach to business strategy with Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne, the international bestseller that has changed how companies think about competition and market creation! In this perennial best seller, embraced by organizations and industries worldwide, globally recognized professors Kim and Mauborgne argue that cutthroat competition in crowded "red ocean" markets leads to nothing but a bloody battle for shrinking profits. The alternative? Create "blue oceans" of uncontested market space where competition is irrelevant because you've created something new. Drawing on a study of 150 strategic moves spanning more than a hundred years and thirty industries, the authors present practical frameworks and tools for systematically creating and capturing blue oceans. Concepts like the strategy canvas, the four actions framework, and the eliminate-reduce-raise-create grid provide actionable methods for breaking free from competitive imitation. The book is filled with compelling examples from companies that successfully created new market spaces, from Cirque du Soleil to Nintendo to Salesforce. Perfect for entrepreneurs, business leaders, strategists, and anyone involved in innovation and growth. Stop fighting over existing markets—learn to create your own with Blue Ocean Strategy!
From GHS¢ 55