Consumers' switching costs are lowered when markets grow and become competitive. Consumers become more sophisticated, variety-seeking and less loyal. To stay ahead, there is a need to obtain insights about existing and evolving needs within
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The Bureau of Market & Social Research Ltd (MSR) was founded in 2009 and is based in Ghana. We are in business to deliver key data, information and strategic insights to decision-makers in industry and the public services sector in Africa at best value-for-money. We envision becoming a leading management consulting firm in Africa and will be a focal provider of unique and innovative advisory services to decision-makers either in industry or the public sector across Africa. We use rigorous but practical methodology and deliver thorough but actionable insights to our clients.
Mobile :+233 535210148
Email : enquiries@marketresearch.com.gh
Location : Greater Accra Region, Ghana
Consumers' switching costs are lowered when markets grow and become competitive. Consumers become more sophisticated, variety-seeking and less loyal. To stay ahead, there is a need to obtain insights about existing and evolving needs within