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The Lean Startup by Eric Ries is an essential guide for entrepreneurs and business innovators looking to create sustainable, customer-centric companies. This bestselling book introduces a revolutionary methodology that emphasizes validated learning, rapid experimentation, and iterative product development to maximize business success.
Whether you’re launching a new startup or looking to improve an existing business, The Lean Startup equips you with practical strategies to test ideas efficiently, reduce waste, and adapt quickly to market feedback.
✨ Key Takeaways:
• Master the "Build-Measure-Learn" feedback loop to refine your business ideas
• Develop Minimum Viable Products (MVPs) that validate your core concepts
• Learn how to pivot or iterate effectively based on customer feedback
• Embrace experimentation and validated learning to minimize risks
• Foster a culture of innovation and continuous improvement
Key Features:
• Paperback: 336 pages
• Publisher: Portfolio Penguin
• Language: English
• Ideal for entrepreneurs, startup founders, and business professionals

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Product Details

Attribute	Value
Title	The Lean Startup
Author	Eric Ries
Publisher	Portfolio Penguin
Pages	336
Format	Paperback
Language	English
Materials	Paper
Weight	0.3 kg
Dimensions	15.3 x 2.4 x 23.4 cm
ISBN-10	0670921602
ISBN-13	978-0670921607
Tags	Startup, Entrepreneurship, Innovation, Business Growth

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About the Author

Eric Ries is a renowned entrepreneur and author, best known for developing the Lean Startup methodology. His work has transformed the way startups approach product development, emphasizing experimentation, customer feedback, and continuous learning to build successful businesses.

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What’s in the Box

• 1 x The Lean Startup (Paperback)