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Master the art of getting what you want with You Can Negotiate Anything by Herb Cohen, the classic guide that has taught millions how to negotiate successfully in every area of life! Herb Cohen, one of the world's leading negotiation experts, reveals that everything is negotiable—and that you already have the power to negotiate successfully. Whether you're buying a car, asking for a raise, settling a dispute, or dealing with family members, the principles are the same. Cohen provides a proven framework for understanding the negotiation process, reading the other party, and achieving outcomes that satisfy everyone. He shares real-world examples and practical techniques that you can use immediately. Learn how to use leverage, timing, and information to your advantage; how to deal with difficult people; and how to turn conflict into cooperation. Witty, engaging, and packed with wisdom, this book will change how you approach every interaction. Perfect for business professionals, salespeople, consumers, and anyone who wants to get better deals in life. Everything is negotiable—learn to get what you want with Herb Cohen!